Ever been frustrated by unfocused and apathetic employees? Have your efforts ever been sabotaged by the naysayers in your company? Wonder if it’s even possible to create a dynamic, motivated team dedicated to your goals and vision?
You’re not alone. Like you, leaders these days face incredible challenges that were never covered in business school. One of the most prevalent is how to manage today’s workforce.
Let’s face it. The most brilliant business strategies won’t work without motivated, capable people to take the right action at the right time for the right reasons.
If your company is going to succeed, if you are going to achieve the results your job depends on, you need to convince your team to contribute their time and talents to help you reach your goals.
In this section you’ll find dozens of Brent’s published articles for Leaders, Learning Officers, Meeting Planners, and Trainers that you and your team can turn to again and again for advice, inspiration, and clarification on Brent’s leadership strategy and his signature leadership tool: The Leadership Talk.
You have permission to reproduce these articles in your corporate newsletters, on your intranet, and to share them with your team.
This list is continually updated with fresh new articles, so bookmark this page in your browser.
Click here and get email alerts whenever the page is updated with more of Brent’s unique leadership advice.
| Articles for Leaders |
| 7 Countermeasures To Take When You And Your Leadership Are Demonized
Being demonized is one of the worst things that can happen to a leader.
The author provides countermeasures to demonization that leaders can
employ throughout their careers. |
| Leadership, Tribal Spiritual Wisdom, And The Leadership Talk
Tribal spiritual wisdom can be used along with a contemporary
leadership process developed by the author to help the reader lead more
effectively in the high-tech global marketplace. |
| Occam's Razor And The Leadership Talk
The author advocates that you use a concept developed more than 700 years ago by to boost the effectiveness of your leadership. |
| Sales And Leadership: The Differences That Matter
Both leaders and sales people will be more effective when they realize the differences between leadership and sales. |
| The New Leadership Is A Sacred Calling
The global marketplace is demanding new leadership. A key feature of this leadership may be viewed as a sacred activity. |
| A Leadership Secret: Appreciating The Difficult People
Difficult people can be a thorn in the side of many a leader. The
author shows a process to help turn difficult people from liabilities
into assets. |
| Leadership, Tribal Spiritual Wisdom
Tribal spiritual wisdom can be used along with a contemporary
leadership process developed by the author to help the reader lead more
effectively in the high-tech global marketplace. |
| 10 Reasons Why Friendliness Is A Leadership Necessity
In leadership, friendliness is not simply a nice personality trait but an essential requirement of great results. |
| The End Of Leadership: Letting Things Happen.
The author contends that leaders get truly great results not when they
have power over people by making things happen but when they have power
WITH people by letting things happen. He gives three specific ways to
achieve this. |
| Leading By Persuading People They Don't Have To ... They GET TO
Leaders who can persuade people to understand that instead of having to
accomplish tasks, they actually GET to accomplish those tasks are
leaders who generally achieve great results. The author describes the
difference between "having to" and "getting to" and provides a
practical process to make it happen consistently. |
| The Quakers, A Sword, And The Leadership Talk
Nearly 350 years ago, the founder of the Quakers uttered seven words to
Pennsylvania's founder William Penn that can live on today in your
leadership challenges. Here's why those words are important and how
they can be put into daily practice through a process the author has
been teaching for more than 20 years. |
| Leading Bad Actors To Be Good Performers
Leaders are occasionally afflicted by "bad actors", those people who resist and may even sabotage the leaders' activities. Here is a five-step process for dealing with bad actors.
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| Conflict, Leadership And The Leadership Talk
All leaders have to deal with conflict. The author cites three
essentials you must adhere to in your dealings and describes a powerful
leadership tool that will help you manifest those essentials. |
| A Monster Of A Leadership Challenge: The Creature That Ate Your Career
All leaders experience fear, failure and self-doubt many times
throughout their careers. The author combines the three into one
creature he calls Ghidora. Ghidora is the name of the three-headed
movie monster that engaged Godzilla in a titanic struggle. You're not
a Godzilla, of course, but you can go a long way in defeating this
beast through tips provided here. |
| Instant Leadership Talks
The human heart has a great capacity to be changed in an instant, prompting the people who experience the changes to take new actions. The author sees this heart-dynamic as a leadership opportunity, offers examples, and provides a tool, the Leadership Talk, to help leaders consistently achieve heartfelt connections with the people they lead. |
| Your Experience + The Leadership Talk = Great Leadership
The author asserts that most leaders neglect the human relations
aspects of the challenges they face, diminishing their
results-generating potential. He provides a tool that's been working
for leaders for more than two decades to achieve great results by
developing great relationships. |
| Your Ultimate Leadership Feedback Loop: Their Leadership
Leaders need feedback to thrive. If they don't constantly evaluate how
they are doing as leaders, they face repeated failure. Here is one
important feedback mechanism that most leaders overlook to their
detriment and that you can use immediately. |
| Seven Ways To Instill Urgency In The People You Lead
A critical challenge facing all leaders is creating urgency in the people they lead. Here are seven steps that will help you move people from complacency to urgency. |
| Your Leadership Or Your Life
Here is a lesson from a classic radio skit that shows how leaders might enhance their awareness and commitment. |
| The REAL International Gold Standard: The Leadership Talk
The global economy has been a fact of life for decades now. But the
author asserts that most leaders don't understand the right kind of
leadership to propel those organizations to great global success. Here
is a blue print on how to make your leadership truly effective on an
international basis. |
| Unlocking Organizational Value Through Leadership.
The author asserts that most organizations have a great deal of value locked away and thus unused. Through misguided leadership, they neglect to tap the deep reservoirs of their members' motivation, talents and skills. Here is a surprisingly simple and powerful way to unlock that value both on an organizational level and personal level. |
| A Leadership Secret: Replace Goals With Processes Using The Shared Dream
Most leaders have been taught to set goals for their groups. However,
the author asserts that goal-setting is not the most effective way to
lead. He suggests that turning goals into processes achieves more
results, and he details a step by step plan to do it. |
| The Hanging Of Jonathan Wild: A Leadership Lesson
Most organizations are hampered by the poor performance of some of its
members. The author shows the right perspective a leader should have in
dealing with them. |
| The Listening Leadership Talk
The Leadership Talk is an important tool for leaders of all ranks and functions. But some of the most effective Leadership Talks are not what leaders say but what the people they lead say. Here are three ways to give what is often the best kind of Leadership Talk, the Listening Leadership Talk. |
| Leading With A Chip On Your Shoulder
A common characteristic of many leaders is to use anger in getting
people to do things. The author calls it "leading with a chip on your
shoulder", and he shows why such a leadership trait should be avoided. |
| Special Message To Corporate Meeting Planners ... Go For Lasting "Level 2 Results"
Meeting planners get a fraction of the results they are capable of
because they neglect an area of results pivotal to the success of their
clients. That area is "Level 2 Results." The author describes Level 2
Results and ways for meeting planners to achieve them. |
| A Powerful Leadership Tool: Taking Delight In The People You Lead
When leaders take delight in and inspiration from the people they lead,
they are emulating great leaders the author has encountered both in the
Marine Corps and civilian life. He says, however, that such delight
should be manifested only when three principles are put into play. |
| Has The Bush Presidency Struck An Iceberg?
A new set of poll numbers reveals that George Bush is facing one of the
gravest issues confronting any leader, the distrust of the people. The
President can deal with this issue only by putting into action a
leadership principle that has been used by leaders throughout history. |
| Iraq, Katrina, And The Leadership Of George W. Bush
The combination of the War in Iraq and the dramatic events swirling
around the aftermath of Katrina may deal a serious blow to the
presidency of George W. Bush. The author offers a way -- maybe the
only way -- the president can save his presidency. |
| A Leadership Lesson: Two Guys With Guns
All leaders get to a point where they feel blocked in their jobs and
careers. They feel they can't go on, or even if they can go on, are
progressing much too slowly. The author gives a surprisingly effective
pointer he learned from a crime novelist on how to become unblocked. |
| Status Quo Pep Talks That Can Threaten Your Leadership
One of the biggest obstacles leaders face when trying to institute
change in an organization is the status quo. Here is a way of
recognizing the status quo for what it is, your determined, skilled
opponent. |
| Boost Your Leadership Skills By Disciplining Yourself In The Way Of The Question Mark
The author contends that one of the most effective, least understood
and seldom used leadership tools is the question mark. Here is a
systematic way to use the question mark in your daily leadership
activities that will enable you to be a much more effective leader. |
| Blowing Your Own Leadership Horn
Your career advancement is predicated not only on your being a good
leader but also on your being recognized by others that you're a good
leader. Many leaders, however, handicap their careers by failing to
have this recognition come about in the right ways. The author shows
the right ways to cultivate the right recognition of your leadership. |
| Make The Elephant Jump -- Leading With A Kind Heart
A leader who wants to consistently motivate people to meet tough
challenges and achieve extraordinary results must have a kind heart. |
| The Leadership Strategy: The Strategic Dimensions Of Motivation
Most business leaders can develop a business strategy, but they usually neglect what is equally important, a Leadership Strategy. A Leadership Strategy focuses on having the people who must implement the business strategy become cause leaders who take ardent action for the strategy's success. |
| The Leadership Talk As A Living Hologram
A growing number of research scientists are persuaded that the universe
is not made of separate things but on a deep level is a single entity.
This view is called the holographic paradigm. The author takes a page
from this unique point of view by asserting that the success of a
leadership tool he has been teaching for 21 years is attributed to the
fact that it is indeed a hologram. |
| Two Leadership Traps: How To Get Out Of Them. How To Avoid Them
Most people fail in their careers because of leadership deficiencies.
A key reason for their failure is they continually and unknowingly keep
falling into two leadership traps. The author describes the traps and
how to deal with them. |
| In Leadership, The Critical Convergence Drives Great Results
Leaders can achieve more results if they create an environment in which people are ardently committed to the leader's cause. A key factor in creating this environment is developing a critical convergence, the joining of leaders’ enthusiasms and the people’s into a powerful, single force for success. |
| In Leadership, Dreams Are The Stuff That Great Results Are Made Of
The importance of motivation in leadership cannot be denied. But most
leaders overlook a critical component of motivation, the human dream.
The article describes what dreams really mean in the realm of
leadership. |
| Your Ultimate Leadership Feedback Loop: Their Leadership
Leaders need feedback to thrive. If they don’t constantly evaluate how
they are doing as leaders, they face repeated failure. Here is one
important feedback mechanism that most leaders overlook to their
detriment and that you can use immediately. |
| The SAMMER Test: Leading People To Get The Right Results At the Right Time In The Right Way
The author asserts that most leaders get the wrong results or the right
results in the wrong ways. He offers the SAMMER Test to help you align
the results you need to achieve with the results that you actually do
achieve. |
| Leadership For Deep Results: Without Them Are You Wasting Your Leadership And Your Life? (Part Two)
The author asserts there are two kinds of results leaders achieve,
standard results and deep results. All leaders know what standard
results are, but few leaders know what deep results are. In the long
run, standard results, though necessary, are far less important than
deep results. |
| Leadership For Deep Results: Without Them Are You Wasting Your Leadership And Your Life? (Part One)
The author asserts there are two kinds of results leaders achieve,
standard results and deep results. All leaders know what standard
results are, but few leaders know what deep results are. In the long
run, standard results, though necessary, are far less important than
deep results. |
| The Defining Moment: The Straw That Stirs The Drink Of Motivational Leadership (Part Two)
Motivation is a critical aspect of leadership. But most leaders fail
to realize practical processes to motivate people consistently. Here
is a motivational-leadership tool to greatly increase your leadership
effectiveness. |
| The Defining Moment: The Straw That Stirs The Drink Of Motivational Leadership (Part One)
Motivation is a critical aspect of leadership. But most leaders fail to realize practical processes to motivate people consistently. Here is a motivational-leadership tool to greatly increase your leadership effectiveness. |
| The Leadership Imperative: Making Your Leadership Your Life
The author describes a vision of leadership that you can use throughout your career. It’s a vision that will also help enrich your life. |
| The 20/60/20 Rule Of Leadership. Don’t Go Solving The Wrong Problems
Leaders often hamper their effectiveness by focusing on solving problems that eventually turn out to be the wrong problems. Here is a tool to help you focus on the right problems and solve them in the right ways. |
| A Leadership Screw Driver: The 90 Day Improvement Plan
All leaders must eventually deal with poor performers. The author
describes a method to help poor performers become good performers. It
is based on developing and executing a 90-Day Improvement Plan. |
| Character: Is It Necessary In Leadership? (Part Two)
One element of leadership that many leaders ignore or neglect is
character. Is it a necessary ingredient in leadership? The author
answers the question with the challenging observation that character
can actually drive leadership results. |
| Character: Is It Necessary In Leadership? (Part One)
One element of leadership that many leaders ignore or neglect is
character. Is it a necessary ingredient in leadership? The author
answers the question with the challenging observation that character
can actually drive leadership results. |
| 25 Leadership Maxims
Maxims have an illustrious history in the annuals of leadership.
Applying the less-is-more principle of expression, maxims can trigger
action, guide behavior and promote values. A renown leadership expert
offers 25 maxims that he has composed, maxims that can enrich your
leadership awareness and effectiveness. |
| Leading Bad Actors To Be Good Performer
Leaders are occasionally afflicted by “bad actors”, those people who
resist and may even sabotage the leaders’ activities. Here is a
five-step process for dealing with bad actors. |
| Turbo Charge Your Career With The Most Powerful Leadership Tool Of All: The Leadership Talk. (Part Three)
The author asserts that presentations and speeches are the least
effective means of leadership communication. There is a much more
effective way: the Leadership Talk. In this three part series, he
describes underlying principles of the Leadership Talk and ways to help
develop and deliver it. |
| Turbo Charge Your Career With The Most Powerful Leadership Tool Of All: The Leadership Talk. (Part Two)
The author asserts that presentations and speeches are the least
effective means of leadership communication. There is a much more
effective way: the Leadership Talk. In this three part series, he
describes underlying principles of the Leadership Talk and ways to help
develop and deliver it. |
| Turbo Charge Your Career With The Most Powerful Leadership Tool Of All: The Leadership Talk (Part One)
The author asserts that presentations and speeches are the least
effective means of leadership communication. There is a much more
effective way: the Leadership Talk. In this three part series, he
describes underlying principles of the Leadership Talk and ways to help
develop and deliver it. |
| How To Use A Powerful Leadership Tool To Step Up Sales Results
Brent Filson observes that sales people often achieve a fraction of the
results they are capable of because they neglect to apply a powerful
leadership tool that can be used in many sales processes. It’s a tool
he has taught to thousands of leaders worldwide for the past 20 years,
and when used in sales, it can substantially step up results. |
| The Four Laws Of Leadership. (Part Two)
The best leadership is motivational. But the author contends that most
leaders misunderstand motivation. Here are four laws of motivation
that will help you be a better motivational leader. In this second of
two parts, the author expands on the laws he described in Part One. |
| The Four Laws Of Leadership.
The best leadership is motivational. But the author contends that most leaders misunderstand motivation. In this two part article, he describes four laws of motivation that will help you be a better motivational leader. |
| In Leadership, Results Are Limitless
A key stumbling block to leadership success is the very mind-set of the
leaders. Those leaders who don’t believe that results are limitless
are selling their jobs and careers short. Here is a four-step process
for manifesting a “results are limitless” mind-set. |
| CEOs, Small-unit Leadership, And Earnings Growth
CEOs who want to make substantial and sustained improvements in earnings growth should focus relentlessly on championing small-unit leadership. |
| CEOs And Boards Are Locked In A Spiral Of Doom
The relationship between boards of director and CEOs are vital to the
well-being of any company. Many boards and CEOs misunderstand that
relationship and so are locked into a “spiral of doom.” The author
describes the spiral and ways to stop it. |
| "He Hate Me": Turning Their Bad Attitude Into Your Great Results
"He Hate Me" is one of the most famous nicknames in American football.
But it’s real importance isn’t to football but leadership.
Understanding the leadership lesson of He Hate Me will notably increase
your leadership effectiveness. |
| Get Out Of The Communication Stone Age: Give Leadership Talks.
Many leaders have the wrong idea of what is important in terms of
communication. Brent Filson observes that it’s just not sending
information that is critical, but making all-important deep human
connections with people. |
| The ‘Leader’s Fallacy’ May Prove Howard Dean’s Undoing.
Howard Dean may fail at achieving the goals he has set as chairman of
the Democratic National Committee – i.e., turning red states into blue
-- unless he deals with a powerful threat to his leadership, the
Leader’s Fallacy. |
| A Lasting Leadership Lesson: How One Leadership Talk By George Washington Saved The Revolution (And Our Fledgling Nation) From Catastrophe.
The most important victory of the Revolutionary War was not achieved at
Saratoga or Yorktown, but in a log hut in 1783 when George Washington
put an end to a rebellion by his troops by giving a soft-spoken
“Leadership Talk”. |
| Are You Sabotaging Your Career?
Most leaders are sabotaging their careers because they are giving
presentations and speeches rather than leadership talks. In terms of
being a results-generator, the leadership talk far surpasses the
presentation or speech. Here are three questions you must ask and
answer before you can give a leadership talk. If you answer “no” to
any one of the questions, you can’t give one. |
| Dump Your Speeches For Leadership Talks!
Most leaders communicate through speeches and presentations. But there
is a much more effective means of communication: that's The Leadership
Talk. The Leadership Talk not only communicates information as
presentations/speeches do, but it does one thing more: It establishes
an all-important deep, human, emotional connection with the audience. |
| On St. Valentine’s Day, Woo Your Lover With
Leadership expert Brent Filson asserts that wooing one’s loved one can
be done with a special kind of communication methodology which he has
been teaching leaders worldwide for 21 years. |
| Three Factors of Leadership Motivation
Reprinted from Strategic Sales Management |
| The Leadership Imperative
Reprinted from Human Resource Professional Magazine |
| Stepping Up Sales Results
Reprinted from Professional Selling |
| The Golden Public Relations Dictum
Reprinted from The Public Relations Quarterly |
| Einstein, the Universe, and Leadership
Reprinted from the Public Relations Strategist |
| A New World Leadership
Reprinted from Strategy & Leadership Magazine |
| Motivational Marketing
Reprinted from Potentials In Marketing Magazine |
| Small-unit Leadership And Earnings Growth
Here is advice from Gen. Dwight Eisenhower that ultimately can drive earnings growth in your company. |
| Operational Viewpoint Ringing Doorbells Without Howitzers
Many operations leaders have been there, done that with reengineering. And they report, in effect, that the process is like ringing a doorbell with a howitzer shell. |
| Leadership and Cross Functional Teams
A lot of business trends have been grabbing headlines during the
90s: downsizings, mergers, reorganizations, and reengineerings. But
one vital trend has been going on without fanfare. It's the
proliferation in all business fields of cross-functional teams. And as
far as financial careers are concerned, this trend may be the most
important of all. |
| A Different Leadership Yardstick
It's a common occurrence, a CEO leads a company to record earnings,
retires and in just a couple of years, those once high-flying earnings
are dropping like shot ducks. |
| Leadership Development And Jumping Out of Airships
Leadership isn't dispensable to business success. It's absolutely
indispensable. Good leaders are far more important to the long term
success of companies than good products. All organizations that fail to
get, keep, and develop good leaders eventually founder. This isn't a
secret. Most leaders know this. |
| Productivity: The Tender Trap
Avoid the tender trap of seeing the gains as an end. View the gains as
a process to help your customers. The one-two productivity punch can be
one of the most powerful results-generator you have ever used. |
| Management First - Journal of Business Strategy: An Interview with Brent Filson
Brent Filson has published books and articles on leadership, developed motivational leadership strategies, processes and skill sets and created and instituted leadership educational and training programs. In this extended interview, read his engaging thoughts on modern leadership. |
| "Bomb Proofing" For The Coming Recession
Corporate leadership development leaders can boost their job performance, advance their careers, and make notable contributions to their companies ... but only if they act immediately on advice I heard Larry Bossidy give 27 years go. |
| The Leadership Talk: The Greatest Leadership Tool
You are sabotaging your career if you are giving presentations/speeches, not Leadership Talks. (Part 2 of 2 Parts) |
| The Leadership Talk: The Greatest Leadership Tool (2)
You are sabotaging your career if you are giving presentations/speeches, not Leadership Talks. (Part 1 of 2 Parts) |
| The Leadership Talk: The Greatest Leadership Tool (Continued)
|
| (Continued) The Leadership Talk: The Greatest Leadership Tool
The Leadership Talk can boost your job performance and your career like no other single dynamic. |
| The Crucial Differences Between Sales And Leadership
Knowing these differences can boost both your sales and your leadership activities. |
| Driving Employee Motivation
Know these three factors to boost your motivational leadership skills |
| The Leadership Contract
A powerful leadership tool that most leaders are unaware of. |
| The Status Quo Pep Talk
The status quo can be a significant obstacle to organizational change. Here are ways it cheers on mediocre results. |
| Results Are Limitless
You can prove this imperative by following the four-week results-are-limited action plans. |
| Generating Revenue Through Leadership
Leadership must be seen as your company's fundamental revenue generator. |
| Action
Leadership is manifested through action. Here are eight attributes of right action to guide your job and career performance. |
| Persuasive Speaking Vs. Leadership Talks: The Crucial Differences.
The Leadership Talk is a far superior communication methodology than the commonly taught persuasive speech. Here are the big differences. |
| Speaking Truth To Power
Here is a five-step process to assert yourself before powerful people. |
| FAQs Brent Filson
Brent Filson and his leadership systems in a nutshell |
| Closing Stakes Gaps
Every leadership challenge comes with a small or large stakes gap. If you don't close that gap, you cannot get people ardently committed to your cause. Here's an 8-step process to close stakes gaps. |
| Tier 2 Motivation
How to have people move from their doing a task to their being the ardent cause leaders of that task. |
| Their Needs, Your Reality
If you want to motivate people to take action for results, you must understand the reality you face. That reality is THEIR needs, not your needs. Here is a template to understand those needs. |
| Leadership By Listening
Listening is sometimes your best leadership speech. |
| Are Your Audio Visuals Blunting Your Leadership Impact?
The one mistake to avoid when trying to motivate employees. |
| What Companies Can Do NOW To Weather The Slump
Struggling in this downturn, organizations seem to have few options other than cutting costs, husbanding cash, and lowering debt relative to revenue. However, there is an effective line of action few, if any, companies have considered: the development and execution of a Leadership Strategy. |
| Good News In Bad Times
Job security starts with you. |
| Closing Stakes Gaps
It is one thing to identify a stakes gap but a challenge of a higher order of magnitude to close that gap. Here's an 8 step process to make closure happen. |
| Brent Filson's BIO
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| The End Of Leadership As We Know It?
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| One-Hour Teleseminar
A quick way for decision-makers to be introduced to the basic elements of a powerful leadership tool. The Leadership Talk. |
| Brent Filson's Results Package
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| The Five Delusions Of Leadership
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| The Leadership Spark
The most important attribute a leader can have is a "spark" that sparks off people to become ardent cause leaders achieving great results. |
| The Four Stages Of Leadership Effectiveness
Leadership is an on-going, constantly changing process. Here is one way to define that process. |
| Friendliness: The Leadership Results-Multiplier
The high road is the way to great leadership. Here're 10 practical reasons why. |
| Fear Of Failure: The Poison Is The Medicine
Fear of failure is less important than what you do with it. |
| Leadership And The Hidden Brain
Our decisive leadership activities may flow from our subscious minds. |
| Deep Results
All results are not the same, there are standard results and deep results. Know and apply the difference and you can materially advance your leadership effectiveness. |
| George Washington's Lasting Leadership Lesson
One moment in the life and leadership of George Washington fundamentally changed the history of America. That moment is a lesson for your leadership. |
| The Power Of Action
Motivation is physical action. |
| Joyous Effort
Joy is a great leadership tool. |
| The Meaning Of "More" In Achieving More Results Faster Continually.
The first of a three-part article. |
| The Meaning of "Faster" In More Results Faster Continually
The second of a three-part article. |
| The Meaning Of "Continually" In Achieving More Results Faster Continually
The third in a three-part article. |
| Tier 2 Motivation
There are two kinds of motivation. Understanding and applying them will make you a better motivational leader. |
| The Motivational Transfer
As leaders, it is not enough for us to be motivated. We must transfer our motivation to others so they are as motivated as we are. |
| Working With Emotions
As a leader you are more than a communicator. You are a results-getter. And since people get results you must come to know people. And knowing people must involve working with their emotions. |
| New Leadership For A New World
Gloalization has necessitated a radical new view of leadership. |