Defining Moment: Motivating People to Take Action - Hard Cover

Organizational success results from people taking actions that achieve results. Leaders do nothing more important than motivate people to take action for results. Plain speech triggers action. These are the propositions on which Brent Filson's new book on motivational speech and leadership stands. It offers a practice guide to preparing and delivering speeches that motivate people to take action for results, whether informal speeches from a podium or the many informal face-to-face speeches leaders give every day.

Because leaders must speak effectively to lead effectively, the book also provides a blueprint for a new kind of leadership based not on having to order people to do jobs but instead on having them want to do those jobs. (Hard Cover for PDF Version click here)